Who We Are


Since 1980, Barlow Research Associates, Inc. has been dedicated to providing in-depth market research for the commercial banking sector. With a 90% client retention rate and enduring relationships with some of the largest financial institutions in the United States, Barlow has a finger on the pulse of the business banking industry—and its customers.

Using a tailored approach, we'll leverage our expertise to help you understand your customers better with:

  • Customized research to answer your most important questions
  • Subscription-based programs and database tools that keep you on top of the current research, trends, and issues
  • Data-driven strategic consulting to put analysis into action
  • Industry-wide conferences to introduce solutions and expand brand awareness
  • Weekly newsletters featuring informative Analyst Journal articles


Years of Insights




Research Projects


Analyst's Journals


Analyst's Journals
Annual Readership

Featured Content

First Friday: "Trendspotting - Forces Changing Business Banking: Finding the Signal Through the Noise"

Register to attend Barlow Research's June 2017 First Friday Web Cast! Friday, June 9th, 2017 at Noon Eastern, 11 am Central, 9 am Pacific

Thank You For Joining Us in Chicago!

The 2017 Annual Business Banking Conference was a big success! Many thanks to all of our sponsors, presenters, and attendees for making the event so special. We are already looking forward to next year!

May 2017 First Friday Podcast

Video/Audio Podcasts now available! "Designing Digital Channels for the Optimal User Experience" Free to licensed clients in MyBarlow or available for sale.

Analyst's Journal - May 24, 2017

Moving to Online Account Opening Solves More Than One Problem

It's an exciting time of year when we're getting ready to publish our Annual Digital...

Are You a Survey Respondent?

Thanks for taking the time to find us. As business banking researchers, we highly value your thoughts and opinions about what banks are getting right—and help them find opportunities for improvement. With your help we can educate banks about the evolving needs of customers like you.

Survey Respondent? View our full list of FAQs

Barlow Research Associates, INC.

917 Lilac Drive North

Minneapolis, MN 55422

Tel: 763-253-1800 Fax: 763-253-1879