2020 Digital Account Opening Study

Small Business Merchant Services Study
Small Business Merchant Services Study

2020 Small Business Digital Account Opening Study

Essential Insight for Optimizing Contactless Deposit Acquisition: The Small Business Customer Experience and Competitive Intelligence

Barlow Research’s ongoing customer experience evaluation of the digital account application process will allow your organization to follow the small business customer journey to a new business checking account. Through the Barlow CX Lab, we perform a detailed investigation of the online account opening process to a new business checking account for a small business among a competitive set of providers. Barlow Research evaluates each step of the experience using criteria relevant to small business owners' interests. The customer experience is video captured to provide an experiential record of the entire process. Timelines and copies of all documentation collected throughout the application process are included. This research will provide a better understanding of how each tested organization deploys their digital account opening process for small businesses.


To inquire….email to Sales@Barlowresearch.com.

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Featured Content

First Friday Webcast: "Business Payments in a Pandemic: The Reality of Faster Payment Adoption and What You Can Do to Move Forward"

Register to attend Barlow Research's June 2020 First Friday Webcast! Friday, June 5, 2020 at Noon Eastern, 11 am Central, 9 am Pacific

Essential Resources to Direct Small Business Strategy

Barlow Research’s Small Business Banking Program provides quantitative voice of the business customer insight and competitive intelligence to drive initiatives for growth and retention.

Small Business Merchant Services Study!

New! How does your solution compare? Follow the small business new customer journey through the Merchant Services application process at 11 providers. Understand the customer experience at three top banks.
Learn factors that influence provider selection.

Contact us
to learn more.

Analyst's Journal - Jun 3, 2020

The COVID-19 Pandemic Is an Event That Could Change Business Banking Loyalty

Last week in our Barlow Newsletter, Youa Yang wrote an article, PPP Loan Execution Contributed...

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