2020 Digital Account Opening Study

Small Business Merchant Services Study
Small Business Merchant Services Study

2020 Small Business Digital Account Opening Study

Essential Insight for Optimizing Contactless Deposit Acquisition: The Small Business Customer Experience and Competitive Intelligence

Barlow Research’s ongoing customer experience evaluation of the digital account application process will allow your organization to follow the small business customer journey to a new business checking account. Through the Barlow CX Lab, we perform a detailed investigation of the online account opening process to a new business checking account for a small business among a competitive set of providers. Barlow Research evaluates each step of the experience using criteria relevant to small business owners' interests. The customer experience is video captured to provide an experiential record of the entire process. Timelines and copies of all documentation collected throughout the application process are included. This research will provide a better understanding of how each tested organization deploys their digital account opening process for small businesses.


To inquire….email to Sales@Barlowresearch.com.

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First Friday Webcast: The State of The Middle Market: Business Confidence, Credit Demand and COVID Impacts

Register to attend Barlow Research's October 2020 First Friday Webcast! Friday, October 2, 2020 at Noon Eastern, 11 am Central, 9 am Pacific

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Change Ahead!
Did you know that less than four middle market customers could equate to a potential $1 million revenue gain or loss to your bank? 

Barlow Research’s Middle Market Banking Program provides the insights needed to drive your strategy and transformation initiatives.

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Analyst's Journal - Sep 23, 2020

Middle Market Products with the Fastest Growth Are Often Used Outside of the Primary Bank

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