An invitation to Barlow Research's February 2019 First Friday Web Conference
Barlow Research Voice of the Business Customer
Web Conference Invitation
Barlow Research's February 2019 First Friday Web Conference
Do Small Businesses Need More Than Traditional Banking Services?
Featuring: Sandy Hanson and Emily Cade (Barlow Research Associates, Inc.)
Join us for one hour on:
Friday, February 1st, 2019
Noon Eastern, 11 am Central, 9 am Pacific
Small businesses ($100K-<$10MM in sales) use eight financial products on average, with the majority of these used with their primary bank. These products tend to be the traditional cash management and deposit services. We see low current usage, and low future likelihood to use, of some of the electronic payments and services. Also, very few small businesses purchased new financial services from any institution in the last year.

Join Barlow Research for a one-hour webcast as we share Voice of the Business Customer data and excerpts from elite interviews of small business owners on what they are looking for their banks to offer.

You will learn about:
  • What financial products small businesses are currently using and their likelihood to use select products in the next 12 months
  • Do small businesses feel their primary bank offers all the products/services they need and would they switch primary banks for more innovative products
  • What products would small businesses like to use that are not offered by their primary bank and what products, regardless of if offered by their primary bank, do they think are the most innovative
    The presentation is designed for anyone involved in small business or business banking, relationship management, marketing, market research or line of business strategy.
    This web conference is free of charge to members of ANY of Barlow Research's Syndicated Research Programs (Small Business, Middle Market and/or Digital Business Banking). This web conference series is just another one of the benefits for our syndicated clients. Non-members may attend the webcast for $325.00 USD.
    Please register before Noon Central Time on Thursday, January 31st, 2019. All authorized registrants will receive a reminder email with connection instructions and a link to download a copy of the slide presentation on the afternoon of the day before the scheduled web conference.

    To learn more about becoming a member of Barlow Research's syndicated studies, please contact Marcia Kalfas at 763-253-1811.
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