An invitation to Barlow Research's July 2019 First Friday Web Conference
Barlow Research Voice of the Business Customer
Web Conference Invitation
Barlow Research's July 2019 First Friday Web Conference
Is Your Small Business Footprint Under Attack?
Featuring: Mary Beth Sullivan, Managing Partner, Capital Performance Group and Sandy Hanson, Barlow Research Associates, Inc.
Join us for one hour on:
Friday, July 12th, 2019
Noon Eastern, 11 am Central, 9 am Pacific
Media headlines abound lately about large banks expanding branch presences in different areas across the country. While many banks are focused on the digital transformation and some are even going branchless, why is now a time to expand physical locations? The branch is still the channel with the highest incidence of use among small businesses ($100K-<$10MM). These companies want a personal touch to their banking relationship and convenience is paramount.

Join Barlow Research for a one-hour webcast as we share Voice of the Business Customer data and hear from Mary Beth Sullivan on the various elements of a good referral program and how it needs to be a multitiered approach.

You will learn about:
  • Which banks are gaining or losing primary bank market share and where; and why small businesses add banks and ultimately change primary banks
  • How convenience in banking has changed over time
  • Why small businesses choose to refer others to their primary bank
    The presentation is designed for anyone involved in small business or business banking, relationship management, marketing, market research or line of business strategy.
    This web conference is free of charge to members of ANY of Barlow Research's Syndicated Research Programs (Small Business, Middle Market and/or Digital Business Banking). This web conference series is just another one of the benefits for our syndicated clients. Non-members may attend the webcast for $325.00 USD.
    Please register before Noon Central Time on Thursday, July 11th, 2019. All authorized registrants will receive a reminder email with connection instructions and a link to download a copy of the slide presentation on the afternoon of the day before the scheduled web conference.

    To learn more about becoming a member of Barlow Research's syndicated studies, please contact Marcia Kalfas at 763-253-1811.
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