An invitation to Barlow Research's August 2020 First Friday Web Conference
Barlow Research Voice of the Business Customer
Web Conference Invitation
Barlow Research's August 2020 First Friday Web Conference
Preserving Humanity in Account Officer Relationships
Featuring: Ryan Curley, Managing Director and Partner, The Boston Consulting Group (BCG) and Joel Mueller, Senior Research Analyst, Barlow Research Associates, Inc.
Join us for one hour on:
Friday, August 7th, 2020
Noon Eastern, 11 am Central, 9 am Pacific
No Charge to Attend!
Face-to-face interactions between Account Officers and business customers have become increasingly difficult to facilitate through the COVID-19 pandemic. The risk of losing the human connection is real and it is important to know how this is impacting business perceptions. Is the industry ready to stand on technology to support one of banking’s most unique and time-tested characteristics: relationship management?

Join Barlow Research for a one-hour webcast to learn about how Account Officer relationships have evolved through COVID-19. Our special guest, Ryan Curley, Managing Director and Partner from the Boston Consulting Group will help guide us through the fundamentals of keeping business customers engaged through digital and relationship management channels.

In this session you will learn:
  • Which aspects of Account Officer relationships have changed since the pandemic
  • How important preserving a human connection is to business customers
  • How financial institutions can position themselves technologically to keep customers engaged
The presentation is designed for anyone involved in small business or middle market banking product management, payments, treasury services, transformation, digital banking, marketing, market research or line of business strategy.
This Web conference is free of charge to EVERYONE. Its purpose is to recognize financial institutions that provide the most innovative products to business customers and to acknowledge the risk takers in the industry who promote innovation within their organizations.
Please register before Noon Central Time on Thursday, August 6th, 2020. All authorized registrants will receive a reminder email with connection instructions and a link to download a copy of the slide presentation on the afternoon of the day before the scheduled Web conference.

To learn more about becoming a member of Barlow Research's syndicated studies, please contact Insights.
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