An invitation to Barlow Research's November 2020 First Friday Web Conference
Barlow Research Voice of the Business Customer
Web Conference Invitation
Barlow Research's November 2020 First Friday Web Conference
Small Business Panel Discussion: The Appeal of Integrated Digital Banking Cash Flow Tools
Featuring: Youa Yang and Allison Haley, Barlow Research Associates, Inc.
Join us for one hour on:
Friday, November 6th, 2020
Noon Eastern, 11 am Central, 9 am Pacific
Managing cash flow can be a difficult task for the average small business. A new digital strategy of financial institutions emerging in the marketplace includes integrated cash flow tools within digital banking. These tools are built to help their small business customers better manage their cash position. However, as with any new technology, there is often slow adoption. As more cash flow tools come to market, it is imperative to understand the small business customer’s perspective as far as how these tools can be useful, what can be improved and any barriers to adopting new tools.

Join Barlow Research on Friday, November 6, 2020 as we hear about small business owner’s perspective on cash flow management and the tools offered by banks to assist that process. The small business owners will discuss their biggest challenges and concerns regarding cash flow management and provide feedback on the usability of digital tools to assist the process. In this session, you’ll learn:
  • Barlow’s voice of the business customer data on cash flow
  • Insights, experiences and needs from three small business owners currently utilizing digital banking and managing their cash flow with third party tools
  • How integrated cash flow management tools can fit into the businesses owner’s toolbox and what are the barriers to entry when adopting these tools
The presentation is designed for anyone involved in digital business banking, customer experience, transformation, small business banking line of business, marketing, market research or strategy.
This Web conference is free of charge to members of ANY of Barlow Research's Syndicated Research Programs (Small Business, Middle Market and/or Digital Business Banking). This Web conference series is just another one of the benefits for our syndicated clients. Non-members may attend the webcast for $325.00 USD.
Please register before Noon Central Time on Thursday, November 5th, 2020. All authorized registrants will receive a reminder email with connection instructions and a link to download a copy of the slide presentation on the afternoon of the day before the scheduled Web conference.

To learn more about becoming a member of Barlow Research's syndicated studies, please contact Insights.
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