An invitation to Barlow Research's March 2021 First Friday Web Conference
Barlow Research Voice of the Business Customer
 
 
Web Conference Invitation
 
Barlow Research's March 2021 First Friday Web Conference
The Ascent of Mobile Banking as a Viable Channel for Businesses
 
Featuring: Allison Haley & Dallas Capesius, Barlow Research Associates, Inc.
 
Join us for 30 minutes on:
Friday, March 5th, 2021
Noon Eastern, 11 am Central, 9 am Pacific
Register
 
Mobile banking has catapulted into the forefront of servicing business customers in the midst of the pandemic. As we see mobile banking adoption grow, functionality is also continuously expanding among competitors’ offerings. It is important to consider how businesses use this channel in comparison to the online banking channel in order to develop an experience that effectively supports business customers’ needs. The limited screen space on a mobile device requires that financial institutions understand what tasks are most important to business customers and how best to make these tasks mobile-friendly.

Join Barlow Research on Friday, March 5 as we discuss the acceleration of the mobile banking channel for small businesses and middle market companies. We’ll take a look at how far the mobile banking channel has come and explore how it will continue to evolve and expand as businesses increasingly rely on mobile for more tasks. In this session you’ll learn:
  • Digital banking usage metrics and monthly digital banking tasks completed in each channel
  • Differences in online and mobile banking use between small businesses and middle market companies
  • Mobile banking advancement and the future of this channel
 
The presentation is designed for anyone involved in digital business banking, customer experience, transformation, business banking line of business, marketing, market research or strategy.
 
This Web conference is free of charge to members of ANY of Barlow Research's Syndicated Research Programs (Small Business, Middle Market and/or Digital Business Banking). This Web conference series is just another one of the benefits for our syndicated clients. Non-members may attend the webcast for $325.00 USD.
 
Register
 
Please register before Noon Central Time on Thursday, March 4th, 2021. All authorized registrants will receive a reminder email with connection instructions and a link to download a copy of the slide presentation on the afternoon of the day before the scheduled Web conference.

To learn more about becoming a member of Barlow Research's syndicated studies, please contact Insights.
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