Who We Are

THE INDUSTRY'S MOST RELIABLE RESEARCHERS

Since 1980, Barlow Research Associates, Inc. has been dedicated to providing in-depth market research for the commercial banking sector. With a 90% client retention rate and enduring relationships with some of the largest financial institutions in the United States, Barlow has a finger on the pulse of the business banking industry—and its customers.

Using a tailored approach, we'll leverage our expertise to help you understand your customers better with:

  • Customized research to answer your most important questions
  • Membership-based programs and database tools that keep you on top of the current research, trends, and issues
  • Data-driven strategic insights to put analysis into action
  • Industry-wide conferences to introduce solutions and expand brand awareness
  • Weekly newsletters featuring informative Analyst Journal articles

40

Years of Insights

100k+

Survey
Respondents

1,000+

Research Projects
Conducted

900+

Analyst's Journals
Published

10,000+

Analyst's Journals
Annual Readership

Upcoming Events

May

18

Apr

22

Research Released

1Q2020 Small Business, Middle Market, & Digital Business Banking snapshots posted

May

1

Web Conference

11:00 am Central - First Friday Webcast

May

25

Holiday

Memorial Day: Barlow Research Offices Closed

Jun

3

Research Released

1Q2020 Trending Briefs completed

Featured Content

First Friday Webcast: "Introducing the 2020 Monarch Innovation Award Winners"

Register to attend Barlow Research's April 2020 First Friday Webcast! Friday, April 3rd, 2020 at Noon Eastern, 11 am Central, 9 am Pacific

Finding Core Deposits Study

New! This study is a three-component initiative designed to identify the best opportunities to increase core deposits. This study will capture the deposit behaviors in three business customer sales ranges, analyze deposit balances, and size and identify opportunities.
Timely guidance to support growth strategy!

Contact us
to learn more.

Podcast: "A Case Study: Branch Readiness for Servicing Businesses with Digital Channel Questions"

Video/Audio podcast recordings of the March 2020 First Friday are now available! Free to licensed clients in MyBarlow or available for sale.

Analyst's Journal - Mar 25, 2020

The Five Key Questions Your Business Customers Need Answered in Response to COVID-19

As the U.S. takes unprecedented steps to tamp down the spread of the COVID-19 (coronavirus) pandemic, your business customers are...

Are You a Survey Respondent?

Thanks for taking the time to find us. As business banking researchers, we highly value your thoughts and opinions about what banks are getting right—and help them find opportunities for improvement. With your help we can educate banks about the evolving needs of customers like you.