Branches: The Cornerstone in the Small Business Banking Relationship posted 05/06/2022
Featuring: Sandy Hanson & Christian Lucchesi, Barlow Research Associates, Inc.
Small businesses ($100K-<$10MM in sales) are not leaving your branches anytime soon. Despite the increase in adoption of digital channels, small businesses still want the security of having a branch close to them in case they need to speak with someone. Convenience is a top priority for nearly half of small businesses and close proximity to the nearest branch equates to convenience for most.
Join Barlow Research on Friday, May 6, 2022, for the podcast release as we discuss how branches are the cornerstone in the small business banking relationship.
In this webcast, you will learn:
- Importance of the branch to small business customers
- Where small businesses prefer to initiate various banking activities
- How the availability of a drive-thru can impact your branch satisfaction
This discussion is designed for anyone involved in small business banking, relationship management, branch management, sales and sales management, marketing, market research, risk management or line of business strategy.
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