Digital Business Banking Program
Digital
Business
Banking
Program
Actionable insight for digital product
strategy & development
Online and mobile banking adoption & activity
Services/technologies used
Priority ratings of 100+ digital features
Attitudes & opinions
Unparalleled competitive intelligence
Test drive of 16 top bank small business online &
mobile offerings
Digital Business Banking Program Details
For over 10 years, our annual survey of online banking customers has given us unique insight into companies in this space with annual sales of $100 thousand to <$500 million. Membership to our Digital Business Banking Program includes:
- Annual Digital Business Banking Report and Presentation
- 24/7 Access to Barlow Research's Digital Business Banking Test Drive™ and Roadmap
- Two custom, one-hour, Test Drive visits to bank sites
- Barlow Research's First Friday Web Conference series
- Weekly Barlow Business Banking newsletter and Analyst's Journal articles
- Online archive of past articles and web conferences
- Quarterly digital business banking adoption and trend data
- Participation in Barlow Research's Business Banking Conference
Sound interesting?
Request a no obligation overview & demo of our program offering
Does your Digital Strategy Team have customer and competitive data at hand?
Digital channels have become integral to how a company runs its business.
At Barlow, we have tracked online banking adoption rates grow to a market average of 73% among small businesses and 89% in the middle market segment.
Barlow Research's Digital Business Banking Program is an essential resource for actionable and unparalleled customer and competitive insights to guide your bank's ever-evolving digital strategy.
The program's mixed-method, quantitative and customer experience research provides:
- Adoption rates for usage and feature/function priorities in the small and middle market segments
- Fully narrated video captures and scoring of our experience with 100+ unique features and functions for 16 top bank small business online and mobile offerings
Featured Content
Podcast: 2021 Business Outlook: Surviving, Recovering or Flourishing
Video/Audio podcast recordings of the June 2021 First Friday are now available! Free to licensed clients in MyBarlow or available for sale.
Over Half of Bank Touches Occur Through Digital Channels
Does your Digital Strategy Team have customer and competitive data at hand? Barlow Research’s Digital Business Banking Program is an essential resource for actionable insights to guide digital strategy.
Essential Resources to Direct SB Strategy
Barlow Research’s Small Business Banking Program provides quantitative voice of the business customer insight and competitive intelligence to drive initiatives for growth and retention.
Analyst's Journal - Jun 9, 2021
A View of the Next Decade from a Regulator and Innovator: Is Banking a Melting Ice Cube?
Every twelve years or so, the banking industry goes through a technology cycle. Around 1984...