
Digital Business Banking Program Details
For over 10 years, our annual survey of online banking customers has given us unique insight into companies in this space with annual sales of $100 thousand to <$500 million. Membership to our Digital Business Banking Program includes:
- Annual Digital Business Banking Report and Presentation
- 24/7 Access to Barlow Research's Digital Business Banking Test Drive™ and Roadmap
- Two customized "Live" visits to Test Drive platforms
- Barlow Research's First Friday Web Conference series
- Weekly Barlow Business Banking Analyst's Journal articles
- Online archive of past articles and web conferences
- Quarterly trending digital business banking adoption data
- Participation in Barlow Research's Business Banking Conference
Sound interesting?
Request a no obligation overview & demo of our program offering
Does your Digital Strategy Team have customer and competitive data at hand?
Digital channels have become integral to how a company runs its business.
At Barlow, we have tracked online banking adoption rates grow to a market average of 73% among small businesses and 88% in the middle market segment.
Barlow Research's Digital Business Banking Program is an essential resource for actionable and unparalleled customer and competitive insights to guide your bank's ever-evolving digital strategy.
The program's mixed-method, quantitative and customer experience research provides:
- Adoption rates for usage and feature/function priorities in the small and middle market segments
- Fully narrated video captures and scoring of our experience with 90+ unique features and functions for 14 top banks/fintechs small business online and mobile offerings
Featured Content

Complimentary First Friday Webcast: Business Deposit Competition: How to Defend and Grow
June 2023 Video/Audio webcast is available. Free to everyone in MyBarlow

Over Half of Bank Touches Occur Through Digital Channels
Does your Digital Strategy Team have customer and competitive data at hand? Barlow Research’s Digital Business Banking Program is an essential resource for actionable insights to guide digital strategy.

Complimentary Article: The Business Banking Path to Trusted Advisor
Enjoy this complimentary and insightful article by Nick Miller of Clarity Advantage.