Who We Are

THE INDUSTRY'S MOST RELIABLE RESEARCHERS

Since 1980, Barlow Research Associates, Inc. has been dedicated to providing in-depth market research for the commercial Financial Services sector. With a 90% client retention rate and enduring relationships with some of the largest financial institutions in the United States, Barlow has a finger on the pulse of the industry—and its customers.

Using a tailored approach, we'll leverage our expertise to help you understand your customers better with:

  • Customized research to answer your most important questions
  • Membership-based programs and database tools that keep you on top of the current research, trends, and issues
  • Data-driven strategic insights to put analysis into action
  • Industry-wide conferences to introduce solutions and expand brand awareness
  • Weekly newsletters featuring informative Analyst Journal articles

41

Years of Insights

100k+

Survey
Respondents

1,000+

Research Projects
Conducted

900+

Analyst's Journals
Published

10,000+

Analyst's Journals
Annual Readership

Upcoming Events

Jul

9

Web Conference

First Friday Webcast: 11:00 AM CST

Aug

6

Web Conference

First Friday Webcast: 11:00 AM CST

Sep

10

Web Conference

First Friday Webcast: 11:00 AM CST

Oct

1

Web Conference

First Friday Webcast: 11:00 AM CST

Nov

5

Web Conference

First Friday Webcast: 11:00 AM CST

Featured Content

Podcast: 2021 Business Outlook: Surviving, Recovering or Flourishing

Video/Audio podcast recordings of the June 2021 First Friday are now available! Free to licensed clients in MyBarlow or available for sale.

Over Half of Bank Touches Occur Through Digital Channels

Does your Digital Strategy Team have customer and competitive data at hand? Barlow Research’s Digital Business Banking Program is an essential resource for actionable insights to guide digital strategy.

Essential Resources to Direct SB Strategy

Barlow Research’s Small Business Banking Program provides quantitative voice of the business customer insight and competitive intelligence to drive initiatives for growth and retention.

Analyst's Journal - Jun 9, 2021

A View of the Next Decade from a Regulator and Innovator: Is Banking a Melting Ice Cube?

Every twelve years or so, the banking industry goes through a technology cycle. Around 1984...

Are You a Survey Respondent?

Thanks for taking the time to find us. As business banking researchers, we highly value your thoughts and opinions about what banks are getting right—and help them find opportunities for improvement. With your help we can educate banks about the evolving needs of customers like you.